Zoho has launched Zia Hubs, within Zoho WorkDrive, to bring AI power into unstructured business data, often cumbersome and complex for generative AI apps in the market.
Zia Hubs comes with Zoho’s capabilities and services—including agentic AI, comprehensive analysis, enabling users to organise tasts into into dedicated folders within WorkDrive and in a wide range of formats such as PDFs, documents, videos, and audio files.
“According to IDC, 80 percent of business data is unstructured,” said Veerakumar Natarajan, Country Head, Zoho Kenya. “Most unstructured data is text-based, meaning pertinent information lives within email conversations, social media posts, word processor documents, or audio and video transcripts. With Zia Hubs built into the full product suite, Zoho can provide customers with a deeper integration than any comparable software platform and nearly limitless potential uses for their data.”
Deeper Intelligence Accessing More Customer Data
Zia Hubs automatically organises uploaded content by grouping related information—such as section headings, supporting text, and visuals—to preserve context. For video and audio files, Zia generates transcripts and links key moments to relevant topics, making it easier to pinpoint exactly where something was said.
With Zia Hubs, users can surface the most relevant answers when asked a question, even across different content formats. Each response includes clear citations that link back to the original content, whether it is a document, spreadsheet, image, or a specific moment in an audio or video file.
Organisations can also create custom workflows with Zoho Flow, automating document storage processes for particular projects or specific teams. This ensures that Zia always has access to the latest necessary documents automatically.
Furthermore, content from third-party software—such as Docusign PDFs, RingCentral call logs, Zoom video files among others.
From Intelligent Content to Intelligent Action with Zia
Potential use cases for Zia Hubs include: a legal team’s content hub hosting a case’s relevant files: court files, correspondence, and research, allowing a lawyer to have Zia provide summaries with citations without having to manually scan lengthy files to gain insights; a company’s support center placing call logs into a hub and identifying trends.
